Metrics - group of metrics on Datawiz BI service
There is a list of metrics of the group "Loyalty".
Access to viewing metrics, according to the user's role, is determined by the administrator. To expand access, contact your administrator.
Card number of LP
the numerical card number of the LP clients, which gives them certain advantages when making purchases.
Total Qty of LP clients
qty of all chain LP clients for the entire data upload period.
Total Qty of LP Change
the difference between total qty of LP metrics for the selected and previous periods.
Total Qty of LP Change, %
the difference between total qty of LP metrics for the selected and previous periods, calculated as a percentage.
% of Total Qty of LP
the percentage of a selected group of LP clients from the total qty of LP clients for the selected period.
New LP active clients Qty
qty of clients who joined the loyalty program for the selected period.
New LP active clients Qty Change, %
the difference between new LP active clients qty metrics for the selected and previous periods, calculated as a percentage.
New LP clients Qty Change
the difference between new LP clients qty metrics for the selected and previous periods.
New LP clients Qty Change, %
the difference between new LP clients qty metrics for the selected and previous periods, calculated as a percentage.
Qty of active LP clients
qty of LP clients who made purchases for the selected period.
Qty of active LP clients Change
the difference between the qty of active LP clients for the selected period and the qty of active LP clients for the previous period.
Qty of active LP clients Change, %
the difference between the qty of active LP clients for the selected period and the qty of active LP clients for the previous period, calculated as a percentage.
Actual number of bonuses
Number of LP clients’ bonuses, which is available on the current date (last day of the selected period).
Actual number of bonuses Change
the difference between the actual number of bonuses for the selected period and the actual number of bonuses for the previous period.
Actual number of bonuses Change, %
the difference between the actual number of bonuses for the selected period and the actual number of bonuses for the previous period, calculated as a percentage.
Number of written off bonuses
the number of LP clients’ bonuses that were used by them during the selected period.
Number of written off bonuses Change
the difference between the number of written off bonuses for the selected period and the number of written off bonuses for the previous period.
Number of written off bonuses Change, %
the difference between the number of written off bonuses for the selected period and the number of written off bonuses for the previous period, calculated as a percentage.
Number of accrued bonuses
number of LP bonuses that were credited to the LP client’s card for the selected period.
Number of accrued bonuses Change
the difference between the number of accrued bonuses for the selected period and the number of accrued bonuses for the previous period.
Number of accrued bonuses Change, %
the difference between the number of accrued bonuses for the selected period and the number of accrued bonuses for the previous period, calculated as a percentage.
% Qty of active LP clients
the percentage of active LP clients from the total qty of LP clients.
% Qty of active LP clients Change
the difference between the % qty of active LP clients for the selected period and the % qty of active LP clients for the previous period.
Qty of active LP clients Change, %
the difference between qty of active LP clients metrics for the selected and previous periods, calculated as a percentage.
% Qty of active LP clients Change
the difference between % qty of active LP clients metrics for the selected and previous periods.
Avg Qty of active LP clients
average quantity of active LP clients for the selected period.
Change of Avg active LP Clients Qty
the difference between avg qty of active LP clients metrics for the selected and previous periods.
Change of Avg active LP Clients Qty, %
the difference between avg qty of active LP clients metrics for the selected and previous periods, calculated as a percentage.
Number of LP clients with the last visit before the selected period
qty of LP clients who made the last purchase before the selected period.
% of LP clients with the last visit before the selected period
the percentage of LP clients with the last visit before the selected period from the total qty of LP clients for the selected period.
% LP clients with the last visit before the selected period, Change
the difference between % of LP clients with the last visit metrics for the selected and previous periods.
Change of Number of LP clients with the last visit before the selected period
the difference between the number of LP clients with the last visit for the selected period and the number of LP clients with the last visit for the previous period.
Number of LP clients with the last visit before the selected period Change, %
the difference between the number of LP clients with the last visit metrics for the selected and previous periods, calculated as a percentage.
Number LP clients with the last visit in the selected period
number of clients who made the last purchase in the selected period.
% of LP clients with the last visit in the selected period
the percentage of Number of LP clients with the last visit before the selected period from the total qty of LP clients.
Churn, %
the percentage of LP clients who have not made any purchases, from the total qty of clients of the loyalty program for the selected period.
Conversion of LP, %
the percentage of LP receipts from the total receipts Qty for the selected period.
Visits frequency
shows how often LP clients buy products in chain.
Visits frequency Change, %
the difference between visits frequency metrics for the selected and previous periods, calculated as a percentage.
Visits frequency Change
the difference between visits frequency metrics for the selected and previous periods.
LTV
the amount of profit generated by one client of the loyalty program for the selected period.
Note! The calculation of the LTV will vary at the different levels.
Purchase date
The date the product was sold.
First visit
the date when LP clients made their first purchase.
Last visit
the date when LP clients made their last purchase.